Identification Number
Membership
Zoo Membership (yes no)
Zoo they are a member of 1
Zoo they are a member of 2
Zoo they are a member of 3
Zoo they are a member of 4
Name of first attraction
Score given to first attraction
Frequency of visits to first attraction
Seasonality of visits to first attraction
Name of second attraction
Score given to second attraction
Frequency of visits to second attraction
Seasonality of visits to second attraction
Name of third attraction
Score given to third attraction
Frequency of visits to third attraction
Seasonality of visits to third attraction
Name of fourth attraction
Score given to fourth attraction
Frequency of visits to fourth attraction
Seasonality of visits to fourth attraction
Name of fifth attraction
Score given to fifth attraction
Frequency of visits to fifth attraction
Seasonality of visits to fifth attraction
Name of sixth attraction
Score given to sixth attraction
Frequency of visits to sixth attraction
Seasonality of visits to sixth attraction
Name of seventh attraction
Score given to seventh attraction
Frequency of visits to seventh attraction
Seasonality of visits to seventh attraction
Frequency reading name signs
Frequency reading general signs
Classifying animals according to their species
Having enclosures that visitors can enter in order to interact with the animals
Stimulating animals so that visitors can see them in action
Providing accurate scientific information about each animal
Having signs with less text and more images
Letting visitors feed animals like giraffes with food provided by the zoo
Having signs explaining how the animals behave in the wild
Having signs with photographs of the animals in the wild
Providing information about scientific efforts to preserve endangered species
Having enclosures with natural barriers such as moats
Allowing visitors to experience certain animals outside of their enclosures
Having enclosures that stimulate animals to behave as they would in the wild
Getting animals to display some of their amazing natural behaviours in shows
Having areas within the zoo dedicated to learning about the science of animals
Having viewing areas that let you see animals from above
Having exhibits that let you experience the wonder of animals
Having exhibits that allow you to touch animals
Arranging for children to ride certain animals such as elephants or camels
Having animal enclosures that resemble natural habitats
(Reversed) Showing animals found in urban settings
Having trains or other vehicles that can take you around the zoo
Having interactive signs with buttons, recorded sounds, images etc.
Providing lots of written information about each animal
Providing information about the animals' personal histories
Having exhibits that show film clips of the animals in the wild
Displaying information about what the animals eat in the wild
Having exhibits that encourage visitors to think about the biology of the animal
Taking animals out for walks or flights in the zoo for visitors to watch
Having exhibits that allow you to hear the animals clearly
Having big enclosures
Informing visitors about the science behind issues such as global warming
Having exhibits that allow you to smell the animals
Displaying signs with the animals' proper scientific names
Having animal shows
Organising animals according to their biology
Having parades with animal characters
Using trees and plants inside enclosures to mimic the animal's original environment
Having areas in the zoo where children can stroke and play with certain animals
Avoiding enclosures with bare or concreted areas
(Reversed) Showing how humans have interacted with animals in different environments
Displaying similar animals near each other so that they can be easily compared
Having some exhibits with 'animatronics' (life-like robotic animals)
Keeping large animals like bears and elephants
Having 'animal encounters' where you are allowed to hold certain animals
Creating enclosures in which animals can breed
Having exhibits that encourage face-to-face interactions with animals
Having signs with fascinating scientific facts about each animal
Providing information about the animals lives at the zoo
Feeding aninmals at times that are convenient for visitors to watch
Providing signs showing where the animals come from in the wild
Having indoor displays that let you experience different climates
Having signs that can be touched as well as read
(Reversed) Cutting back plants that prevent visitors from clearly seeing animals
Coaching animals to perform tricks
Using video cameras to show different views inside enclosures
Having funfair rides such as dodgems
Frequency of visits to animal sanctuaries
Frequency of visits to aquariums
Frequency of visits to bingo halls
Frequency of visits to botanical gardens
Frequency of visits to cinemas
Frequency of visits to circuses
Frequency of visits to historic monuments
Frequency of visits to museums
Frequency of visits to pubs or night clubs
Frequency of visits to safari parks
Frequency of visits to shopping centres
Frequency of visits to sports centres
Frequency of visits to theme parks
Frequency of visits to zoos
Favourite Leisure Attraction 1
Favourite Leisure Attraction 2
Favourite Leisure Attraction 3
Time spent listening to radio
Time spent reading books
Time spent reading magazines
Time spent reading newspapers
Time spent watching television
Daily Express
Daily Mail
Daily Mirror
Daily Sport
Daily Telegraph
Guardian
Independent
Sun
Any Sunday Paper
Times
Other Newspapers
People who do not read papers
Chat and Discussion
Comedy
Drama and Stories
Films
Game Shows
Music
Sci-fi
Soaps
Sport
Cartoons
Comedy (Kids)
Drama (Kids)
Factual programmes (Kids)
Music and Celebrity (Kids)
Adult Learning
Arts
Documentaries
History
Nature and Animals
Religion and Beliefs
Schools
Science and Technology
Business and Money
Current Affairs
News and Weather
Politics
Consumer
Food
Gardening
Health
Homes
Leisure and Travel
Other programme categories 1
Other programme categories 2
Other programme categories 3
Favourite tv programme 1
Favourite tv programme 2
Favourite tv programme 3
Time spent watching nature programmes on Television
Favourite nature programmes 1
Favourite nature programmes 2
Favourite nature programmes 3
Favourite nature programmes 4
Favourite nature programmes 5
Favourite nature programmes 6
Favourite nature programmes 7
Time spent reading nature books and magazines
Favourite nature books and magazines 1
Favourite nature books and magazines 2
Favourite nature books and magazines 3
Favourite nature books and magazines 4
Favourite nature books and magazines 5
Access to internet
Time spent surfing the internet
Time spent surfing the internet for nature sites
Favourite nature websites 1
Favourite nature websites 2
Favourite nature websites 3
Frequecy of visits to zoo websites
Zoo Web Use1: Finding out about opening times
Zoo Web Use2: Zoo news
Zoo Web Use3: Animal Information
Zoo Web Use4: Children's education
Zoo Web Use5: Links to other sites
Zoo Web Use6: Do not use zoo websites
First Child with special interest in nature media
Age of First child with special interest in nature media
First Child's favourite nature tv programmes1
First Child's favourite nature tv programmes2
First Child's favourite nature tv programmes3
First Child's favourite nature tv programmes4
First Child's favourite nature videos1
First Child's favourite nature videos2
First Child's favourite nature videos3
First Child's favourite nature books1
First Child's favourite nature books2
First Child's favourite nature books3
First Child's favourite nature magazines1
First Child's favourite nature magazines2
First Child's favourite nature magazines3
First Child's favourite websites1
First Child's favourite websites2
First Child's favourite websites3
First Child's favorite nature other
Second Child with special interest in nature media
Age of second child with special interest in nature media
Second Child's favourite nature tv programmes1
Second Child's favourite nature tv programmes2
Second Child's favourite nature tv programmes3
Second Child's favourite nature tv programmes4
Second Child's favourite nature videos1
Second Child's favourite nature videos2
Second Child's favourite nature videos3
Second Child's favourite nature books1
Second Child's favourite nature books2
Second Child's favourite nature books3
Second Child's favourite nature magazines1
Second Child's favourite nature magazines2
Second Child's favourite nature magazines3
Second Child's favourite websites1
Second Child's favourite websites2
Second Child's favourite websites3
Second Child's favorite nature other
Third Child with special interest in nature media
Age of third child with special interest
Third Child's favourite nature tv programmes1
Third Child's favourite nature tv programmes2
Third Child's favourite nature tv programmes3
Third Child's favourite nature tv programmes4
Third Child's favourite nature videos1
Third Child's favourite nature videos2
Third Child's favourite nature videos3
Third Child's favourite nature books1
Third Child's favourite nature books2
Third Child's favourite nature books3
Third Child's favourite nature magazines1
Third Child's favourite nature magazines2
Third Child's favourite nature magazines3
Third Child's favourite websites1
Third Child's favourite websites2
Third Child's favourite websites3
Third Child's favourite nature other
Respondent's Gender
Respondent's Age
Number of children respondent has
Age of first child
Sex of first child
Does first child go to the zoo with you
Age of second child
Sex of second child
Does second child go to the zoo with you
Age of third child
Sex of third child
Does third child go to the zoo with you
Age of fourth child
Sex of fourth child
Does fourth child go to the zoo with you
Age of fifth child
Sex of fifth child
Does fifth child go to the zoo with you
Age of sixth child
Sex of sixth child
Does sixth child go to the zoo with you
Respondent's ethnicity
Respondent's educational qualifications
First degree subject
Higher degree subject
Second higher degree subject
Present martial status
Personal Income
Household Income
Home ownership
Eight Class NSSEC
Social Class
Self ascription of respondent's class
Self ascription of partner's class
Self ascription of mother's class